Free resource
The 2026 Lending Google Ads Compliance Checklist.
A working playbook for personal loan, MCA, and unsecured lending operators. Every disclosure, keyword exclusion, and weekly process needed to keep your Google Ads account out of the suspension queue.
8
pages of operational guidance
5
regulated states covered
1,200+
negative keywords referenced
What’s inside
The 5 disclosures Google's reviewers actively check
10 distress-bait keywords that get accounts suspended
The weekly search-terms audit (15-min process)
State-by-state rules for CA, NY, MA, IL, TX
The Monday/mid-week/Friday compliance loop
Updated April 2026 · Reflects current Google policy
Who this is for
Built for operators in the hardest verticals.
Personal loan operators
Direct lenders, marketplaces, and brokers running paid search on consumer lending. CFPB-aware, state-aware.
MCA brokers and funders
Merchant cash advance, working capital, business funding. Specific guidance on Google’s MCA classification rules.
Lending agencies
Performance agencies running multi-account lending books. The checklist is the operational rhythm we run weekly.
Want the full deep dive?
Read the 2026 Lending Compliance Playbook on the blog.
The 2,400-word companion article covers the regulatory shifts, the keyword space, and the operational details behind each item in the PDF.